Pepsi, the official global partner of the ICC Cricket World Cup 2011, has unveiled its campaign for the mega cricketing event. It has been executed by Taproot India, the agency Pepsi empanelled specifically for the World Cup.
The campaign for the World Cup is titled ‘Change the game’ and it comprises MS Dhoni, Virender Sehwag, Kevin Peitersen, T Dilshan and Harbhajan Singh in five different TVCs, showcasing how a ‘Youngistaani’ has influenced their favourite cricketing shots.
WATCH the Dhoni TVC now....
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