"De Ghumaa Ke" ('Hit it Hard'): Official Song of ICC Cricket World Cup 2011 - - Picking Up The Pace to Lift the Spirits of Teams and Players

The official song of the World Cup scheduled from February 19 to April 2 - "De Ghumaa Ke" is already making its presence felt in the sub-continent.

Its composers Shankar, Ehsaan and Loy say that they created it keeping in mind every section of the society. "We thought about what one should expect of an anthem, and we wanted to compose a song that appealed to every cross-section of society."

The trio, critically acclaimed music directors in Bollywood, have created versions in Hindi, Bangla and Sinhalese that will feature widely in the build-up to and during the tournament to be hosted jointly by India, Bangladesh and Sri Lanka. 

"The title De Ghumaa Ke (literally meaning 'Hit it Hard') is a term you use whether you're watching your own local team or Sachin Tendulkar hit a six. That's the whole idea, a fun song that will catch on and we hope it gets the crowds chanting and dancing in the stands throughout the ICC Cricket World Cup," the composers said in an ICC statement issued from Dubai.

ICC CWC 2011 - -Bollywood Trio Shankar-Ehsaan-Loy Composed CC Cricket World Cup 2011's Official Theme Song

The coming year 2011 promises to be a treat for all cricket lovers as the mother of all tournaments - The ICC Cricket World Cup- is scheduled to take place from Feb 19 to April 2nd. This time the World Cup is being hosted by India, Sri Lanka and Bangladesh.

The countdown to cricket's biggest tournament has already kicked off with just 50 days to go. When you talk about cricket, can Bollywood be far behind? Well, not really, and this time Bollywood would be making its presence felt through the musical trio of Shankar-Ehsaan-Loy. The trio have composed the ICC Cricket World Cup 2011's official theme song.

The song is titled 'De Ghuma Ke' which in itself is a passionate expression that creatively captures the fierce sense of competition and the desire to win. The song has been composed in 3 different versions namely Hindi, Bangla and Sinhalese that will feature in the build-up to and during the tournament in India, Bangladesh and Sri Lanka.

For all of you who can't wait to hear this pulsating number, there's good news. The song will be released on December 31st via various radio networks in India and also on ESPN STAR Sports, ICC's global production and broadcast rights holder.